Luxury Home Marketing January 2008

 

 

News Release

FOR FURTHER INFORMATION CONTACT:

(Geordie Romer 509-679-8958)



LOCAL AGENTS ATTEND SPECIAL TRAINING,

BUILD EXPERTISE IN LUXURY HOME MARKET


(Denver CO, 1/23/08) -- Geordie Romer and Allyson Zacharko with Windermere Real Estate in Leavenworth recently completed a luxury home marketing training course offered by The Institute for Luxury Home Marketing.


The course - which covered such topics as demographics of the affluent, lifestyle segmentation, trends and amenities in today's luxury home product, and creating a marketing plan for the multimillion dollar property – was taught by Laurie Moore-Moore, President of the Dallas-based Institute and author of the book, "Rich Buyer, Rich Seller! The Real Estate Agents' Guide to Marketing Luxury Homes."


"The course is a step towards earning the prestigious Certified Luxury Home Marketing Specialist designation which The Institute awards internationally to sales professionals who meet performance standards in the upper-tier residential market," said Moore-Moore. "Romer and Zacharko are examples of sales associates who work to hone the special skills and competencies necessary to provide exceptional service in the fine homes and estates marketplace."


Geordie Romer is a highly respected sales associate who has been in real estate since 2004 and specializes in vacation homes and luxury homes in the Leavenworth market. Zacharko joined his business in 2006. Romer is known for his expertise in using technology to sell real estate and is the founder of www.MyLeavenworth.com, Leavenworth's premier real estate blog. Romer is also a contributor to the Seattle PI's Real Estate Blog.


"The training provided new insight about the upper tier market, helped me polish my skills, and provided valuable networking contacts with other agents across the country who specialize in luxury properties," said Romer. "In addition, I discovered new and creative tools for promoting expensive homes and estates and new resources for finding buyer prospects. Home buyers and sellers will benefit from my new knowledge."


For current information on the upper tier market, contact Geordie Romer at Windermere Real Estate at 509-679-8958 or email geordie@windermere.com.

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